Subscribers can now create personalized plant alerts taking into account their own preferences and trading needs.

The Genscape Custom Alert Manager (CAM) was designed to allow Genscape users the ability to create personalized alert settings for plants and strategic transmission points in the Genscape network.

Subscribers can now choose:

• What types of alerts to create: Plant Outages, Plants returning to service, and/or Plants Ramping Online
• When to receive specific alerts - set up temporary alerts for plants of interest this week or turn off alerts over the weekends
• Which plant alerts to receive, based upon alerts that move the market in particular regions of trade.
• How to receive customized alerts: Power interface or email

Advantages to having Custom Alerts vs standard Genscape Alerts:

• Genscape Alerts are Homogenous; The alerts one subscriber receives are the same alerts that every other subscriber receives. Custom alerts allows your trading desk to stand apart from the crowd.
• Custom alerts can be created to alert for plants or strategic transmission points that Genscape doesn't alert.
• Custom alerts can be set to trigger plant alerts that fire before Genscape alerts for the same event. This gives you the ability to obtain market information faster than the competition.
• Quicker, personalized alerts can give you the ability to improve or expand upon a position you are currently holding.

Targeted Comparisons

Plant	Genscape Alert	Custom Alert	Added Value	Comparison Chart
Athens	7/21/2004 10:58 am Athens Reported: Genscape Alert: Unit at 628 MW and ramping up	7/20/2004 9:58 am Athens Reported: Custom Alert: Unit at 227 MW and ramping up 7/21/2004 8:26 am Athens Reported: Custom Alert: Unit at 240 MW and ramping up	The Genscape Setting does not alert until almost 11:00 am when the plant is already at 600 MW. At this alert setting, the plant could be running and the end user would not be aware. By using the CAM, the end user has the ability to see when the unit comes on or every 225 MW move similar to the Custom Alert setting.	Click to view
Harrison	7/23/2004 5:32 am Harrison Reported: Genscape Alert: Unit at 1,425 MW and reducing power	7/22/2004 10:07 pm Harrison Reported: Custom Alert: Unit at 1,735 MW the initial trip	In this case, the Custom Alert notifies the end user immediately at the point of the trip. If you rely only on the Genscape alert you would receive this alert approximately 7 hrs. later	Click to view
Conemaugh	1st Alert on 7/25/2004 NO GENSCAPE ALERTS SENT - Boundary Threshold not crossed 7/28/2004 2:16 pm Conemaugh Reported: Genscape Alert: Unit at 990 MW the initial trip	7/25/2004 2:55 am Conemaugh Reported: Custom Alert: Unit at 1,470 MW the initial trip 7/28/2004 1:40 pm Conemaugh Reported: Custom Alert: Unit at 1,250 MW and reducing power	For this particular plant having the Custom Alert tool is critical. On 7/25 the Genscape alert settings were not crossed, therefore no alerts were sent . With Custom Alerts the end user knew immediately in both cases that Conemaugh was losing power. In the first instance the user knew immediately of the trip and on 7/28 the user knew 36 min. faster than the rest of the market.	Click to view

To compete in today’s market you must have the best tools available. Since inception, Genscape has provided the energy industry with unique and critical real-time energy information. Once again, Genscape has developed a revolutionary product that provides it’s users with a distinct edge over the competition.

Things to consider:

• 65 of the top 100 Power Trading Organizations currently subscribe to Genscape and receive the same alerts.
• Users of Custom Alerts become aware of market activity minutes, hours, and even days before the competition.
• Utilizing the speed and accuracy of the Custom Alert tool to react faster to events in the market can improve or expand upon a position you are currently holding.

This tool is currently available to all licensed Genscape subscribers. For more information about the CAM, please contact:

Karen Sonne
Account Manager

502.583.2457